Author Archive

Protecting the Integrity of your Password.

Passwords, we all have them, and if you are anything like me, you have a lot. Your passwords can be a powerful tool, protecting the integrity of your, or you companies, digital information. They both give you the protection and satisfaction of secure data, as well as shun those who might wish to gain access

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Creating your ecommerce Website

Making the best of yourself online There were times when only those with big budgets could compete in the online marketplace. They could outbid your AdWords, and put ad banners everywhere to make sure everybody was going to their place. Those days are gone though, the increase of social media makes it easy and cheap

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How to use social networking for business

Getting your business with the times The use of Facebook and Twitter in the workplace often conjures up thoughts of lost productivity and the negative impact it has on a working day. However, nowadays you have to think of social media as another business tool helping you to do business. Marketing departments in the past

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Why PDFs are still the best way to showcase your products

Where have they all gone The use of PDFs as a method of distributing information about your products and services was at one point the done thing. However since the proliferation of rich HTML websites and fast loading webpages, PDFs have, in general been reduced to specification sheets and little else. That is except for

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Proactively avoiding Email Marketing Mistakes

Avoid Pitfalls, reap the rewards So you’ve decided to do some email marketing. Seems like a good plan and if you’ve considered everything carefully then you could be about to receive a great boost to your business. People are going to start getting emails showing them just what a great company you are, and the

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Video Marketing for you and your business

Getting your business in the limelight One of the big parts of our business is animation. We call it animation because its all done using CGI and rendered images. However its purpose is always to promote and sell products and services, essentially we create video marketing campaigns. Every business person knows that you need to

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Let’s Start using those AdWords Coupons

Because they must be piling up by now Everybody’s doing online business these days, or at least it seems like it. Though I’m sure in reality that some of you might not be taking advantage of all the recourses out there. I commented to a business friend of mine the other day about how you

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Which Website’s best for you? Part 3: eCommerce

Part 3 of a look at different types of websites, for part one click here, part two click here. Getting things Direct For many companies, their website is a passive way to make money – ie people find them on the web and decide to seek out their services. This makes sense for some companies such

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Usability vs. Your Password Policy

What’s more important to you? Hackers have been getting a lot of press lately. Seeming fortresses from Governments and Banks to Twitter and Facebook accounts getting stung. Hackers getting in causing havoc and leaving. It is causing many people to worry about the security of their own online assets and some people should be. However

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Which Website’s best for you? Part 2: Brochure Style Websites

Part 2 of a look at different types of websites, for part one click here. Kick Start Yourself on the Web When a company first gets itself on the Web (especially if its a start up company) they want something quick and at little cost. Much like a small brochure can succinctly showcase your products and services,

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